Cloud Optimization: A Market Research Firm’s case

U.S. Market Research Company

About the Customer

A client is a full-service global research firm based in the USA, partnering with leading brands across industries such as medical, financial, automotive, etc.

They have been delivering data-driven insights to help businesses make informed decisions and develop successful products.

Their expertise lies in transforming complex data into actionable strategies, ensuring businesses stay competitive in an ever-evolving market.

Hastee is an award-winning salary advance service that promotes employees’ financial well-being by enabling them to receive their salary before the payment day. With zero cost for a company's cash flow, this kind of employee benefit is very popular in the UK.

What’s more this application is the best technology solution for the companies that want to improve and strengthen their engagement in the market, boost productivity and meet employees’ expectations.

Business CHALLENGE

The company had a cluttered tech stack spread across three applications in three different clouds. Each platform had its own issues, requiring deep investigation and redesign.

System instability, high costs, and lack of automation made scaling difficult.

Without autoscaling, self-healing, or Infrastructure as Code, maintaining and optimizing the infrastructure was a constant challenge.

SOLUTION

Cloud Consolidation

Migrated PHP applications from EC2 virtual machines to Amazon ECS for better scalability and efficiency.

First and foremost, Opiov8 started to work on the wireframes design and created 2,500 user stories, and did the release every two weeks through an Agile process.

Infrastructure Automation

Implemented Terraform to streamline deployments and improve reliability.

Optimized Scalability

Enabled autoscaling and self-healing to enhance stability and reduce infrastructure costs by 35%.

As soon as the product was released, Opinov8 continued working on new features, optimizing existing functionality, platform scalability, security, and reporting. Through collaborative work with Hastee, Opinov8 managed to implement all ideas with its innovative technical approach.

BUSINESS VALUE

The new cloud infrastructure significantly improved system stability and efficiency. With autoscaling and self-healing, the company minimized downtime, ensuring seamless operations even during peak loads.

Automated deployments with Infrastructure as Code reduced manual work, accelerating time-to-market for updates and new features.

By optimizing resource allocation and consolidating platforms, the company achieved a 35% reduction in infrastructure costs.

The scalable architecture now supports business growth without increasing operational complexity.

Enhanced observability and security measures also improved reliability, allowing the team to focus on innovation rather than maintenance.

For now, Opinov8 supports almost everything the market can request, even if it's about exclusive payrolls whose configuration is fully customized. The idea of a capped fee model was implemented and released to provide users with regular discounts. Now Hastee cashout amounts are improving from month to month, making Opinov8, Hastee teams, and UK users awesomely happy.

Thanks to close collaboration, Opinov8 met clients' expectations and implemented all the required features in one application.

TECHNOLOGY STACK

Our team leverages cutting-edge cloud technologies to deliver scalable and efficient solutions. From AWS ECS and Terraform to RDS, S3, and CloudFront, we use industry-proven tools to enhance performance, security, and cost efficiency. By combining automation and best practices, we ensure a reliable and future-proof infrastructure for your business.